About Challenge Cape Town
Challenge Cape Town is the first and only CHALLENGEFAMILY event on the African continent. The middle distance event (1.9km swim, 90km cycle, 21.1km run) offers a cold water swim, flat and fast route, and an undulating run – all in full view and against the backdrop of the iconic Table Mountain, the 8th natural wonder of the world.
The CHALLENGEFAMILY series of triathlons features more than 40 full and half distance races in 26 countries around the world, including the world’s largest long distance triathlon – CHALLENGEROTH in Germany. Since 2002, races throughout Europe, Australasia, Asia, North America, South America – and now also Africa – have joined the CHALLENGEFAMILY. Together they provide athletes with a new experience of long distance racing with a strong focus on athlete and spectator experience, giving back to the community while respecting the legacy of sport and being committed to its continued growth. For more information on CHALLENGEFAMILY, visit www.challenge-family.com.
About The Race Organisers
WorldSport is South Africa’s leading destination event communications agency.
For over 20 years, WorldSport has been providing clients across Africa and the Middle East with a full turnkey solution for developing and implementing innovative sport and lifestyle spectacles and authentic destination experiences where targeted audiences can truly “live the brand” – strategically using live events, tourism experiences and broadcast media as core campaign platforms.
WorldSport employs a total project management solution including delivery of major events and brand activation, television, and digital content production, and consumer/VIP travel programme management. From the Discovery Triathlon to the Stellenbosch Wine Festival presented by Pick n Pay, ocean races and air shows, WorldSport events deliver measurable results for its partners against a range of strategic objectives: economic impact and development, direct commercial return, destination marketing, brand and consumer engagement, community and youth development, and CSI project fundraising.
We combine comprehensive strategic thinking and practical management expertise when working with our clients and partners to conceptualise and deliver events.
Visit WorldSport at www.worldsport.co.za.